“If you ever plan to motor west.
Travel my way, take the highway that is best.
​Get your kicks on Route 66.”

BOBBY TROUP
​(Get Your Kicks on) Route 66

​The New Mexico Route 66 Association is dedicated to the education, promotion, and preservation of the New Mexico Historic Route 66 Scenic Byway ​and the economic revitalization along its 604-mile stretch throughout the state since 1989. 

A 501(c)3 non-profit professional organization, our members consist of passionate individuals and businesses who want to help support the culture and communities along the ​longest urban stretch of the Mother Road. Who we are.

NEWS

INFORMATION ABOUT HAPPENINGS ALONG ROUTE 66 AND FROM THE ASSOCIATION

​Congratulations to our
​2024-2025 Board of Directors

This term leading up to the Route 66 Centennial is a crucial one as we prepare to celebrate 100 years of the Mother Road and implement projects leading up to and into the next century.
​
These Board of Directors bring diversity, teamwork, and their unique talents and time to our organization. We are so thankful for their tireless enthusiasm ​and support.

Preserve Route 66 Grant Fund—Applications Due October 16

Grants from the Preserve Route 66 Grant Fund are awarded to preserve historic places on or connected to Route 66. Grant funds can be used to launch new initiatives or to provide additional support to ongoing efforts and will help preserve and enhance historic places on or connected to Route 66 for future generations.

Deadline: October 16, 2024
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New Mexico Route 66 Centennial
​Logo Unveiled

​We’re thrilled to unveil the official Route 66 Centennial Logo for the New Mexico Route 66 Association designed by Darryl Willison! 
​
​Join us as we celebrate a century of iconic adventures and unforgettable memories along the Mother Road! Keep your eyes peeled for exclusive merchandise featuring this stunning design, coming soon!

Route 66 Extraordinary Women Micro-Grants

The Program is one in a series of “birthday gifts” to be given to Route 66 in the years leading up to the historic road’s one-hundredth birthday in 2026. The Route 66 Extraordinary Women Micro-Grant Program provides critical and flexible funding to businesses and attractions located along Route 66 that are majority women-owned or operated.
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Route 66 Black Experiences
​Grant Program

The Road Ahead was awarded $250,000 by American Express to provide direct grants to help Black-owned and/or operated businesses and attractions along Route 66.

​The funds will also support research and programs that interpret and tell the stories of Black experiences associated with Route 66.
​Read More

​Heritage Awards 2024:
​Call for Nominations

New Mexico Route 66 Association Heritage Awards are presented to people and businesses that invest time, money, and resources to renovate and restore classic or iconic places of significance along Route 66 throughout New Mexico. Now is your chance to nominate yourself or others.

Deadline: December 31, 2024
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MORE NEWS

FEATURES

STORIES ABOUT ROUTE 66, ITS CULTURE, AND THE COMMUNITIES ALONG THE WAY

Eating Dust​

By T. Lindsay Baker
​​Walkers, Runners, and Others on Foot along Highway 66 (Part 1)
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Eating Dust

By T. Lindsay Baker
​​Walkers, Runners, and Others on Foot along Highway 66 (Part 2)
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Route 66: The Neon Road

The 2003 Neon Restoration Story
There are nine new reasons to rediscover Route 66 in New Mexico. Nine vintage neon signs have been restored to their former brilliance.
Read More

MORE FEATURES

“You’ll experience a fascinating blend of three cultures, Native American, Spanish Colonial, and Western American. Beautifully rugged and endlessly engaging, New Mexico is like stepping into another land.”

iEXPLORE

ROUTE 66 NEW MEXICO

TAKE A RIDE WITH FAST TV NETWORK ON ROUTR 66 IN NEW MEXICO