NEW MEXICO ROUTE 66 ASSOCIATION
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“If you ever plan to motor west.
Travel my way, take the highway that is best.
​Get your kicks on Route 66.”
BOBBY TROUP
​(Get Your Kicks on) Route 66
​The New Mexico Route 66 Association is dedicated to the education, promotion, and preservation of the New Mexico Historic Route 66 Scenic Byway ​and the economic revitalization along its 604-mile stretch throughout the state since 1989. 

A 501(c)3 non-profit professional organization, our members consist of passionate individuals and businesses who want to 
help support the culture and communities along the ​longest urban stretch of the Mother Road. Who we are.

Stay up-to-date on events and news from the road from New Mexico Route 66 Association—all delivered to you in your inbox FREE! That's right, you do not have to be a paid member in order to receive our eNewsletters. Subscribe today.
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Roadside Attraction
​Project Launches
The association is replacing missing or faded signs and offering new signs throughout our state! 

If you own a business, attraction, landmark, or historic site along Route 66 and want your own Roadside Attraction sign, they are available to purchase directly from the New Mexico Route 66 Association.

Read More or to Order
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It’s time to renew your membership! 
Not a member? Now is the best time to join!

Whether you live in New Mexico or miles away, you can still support Route 66 while enjoying perks like Route 66 New Mexico magazine four times a year, invites to special offers, events, and more! 

Membership Page
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New Mexico Route 66 Centennial Merchandise
​Join us as we celebrate a century of iconic adventures and unforgettable memories along the Mother Road!  The New Mexico Route 66 Association brings you official New Mexico Route 66 Centennial merchandise featuring logo design by New Mexico artist, Darryl Willison. Select from apparel to accessories, and more!

Visit Curio Shop
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​Call for Nominations:
​Board of Directors 
We are seeking nominations for positions to serve on the New Mexico Route 66 Association Board of Directors. For 36 years, we have been dedicated to education, promotion, and preservation of New Mexico’s Historic Route 66 Scenic Byway. 

​But we cannot do that alone—we need you. 

More Information

NEWS

INFORMATION ABOUT HAPPENINGS ALONG ROUTE 66 AND FROM THE ASSOCIATION
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Meet Our ​2024-2025
​Board of Directors
​This term leading up to the Route 66 Centennial is a crucial one as we prepare to celebrate 100 years of the Mother Road and implement projects leading up to and into the next century.
​
These Board of Directors bring diversity, teamwork, and their unique talents and time to our organization. We are so thankful for their tireless enthusiasm ​and support.
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Centennial Grant Program
​Opens for Round Two for 2026
The New Mexico Tourism Department (NMTD) is reopening the Route 66 Centennial Grant Program for FY26 to offer another opportunity for Route 66 communities and tourism-related organizations to invest in special events and infrastructure leading up to the centennial in 2026.

During the second round, grants will be provided to support Special Events and Infrastructure. Applications, which went live today, April 4, will close May 5.


Read More
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Route 66 Centennial
​Planning Organizations
In 2026, the road turns 100 as we celebrate its centennial. Projects are already taking place in preparation for the big year and celebrations are in the works! This page was created to keep you abreast of what’s happening within the New Mexico state centennial commission group as well as any pertinent federal centennial information.

Read More ​

​Preservation and Economic
​Development Grant Program 

Up to $42,500 in grants are available for Route 66 businesses and attractions through the Preservation and Economic Development Grant Program this year.

Applications for the Route 66 Preservation and Economic Development Grant Program are available now and will be accepted through September 29.

Read More

Preserve Route 66
​Grant Program

The National Trust for Historic Preservation has a Grant Program for legacy businesses, non-profits, and public agencies OPEN NOW! Grants will generally not exceed $10k and can be used for a variety of projects, including capital improvements, planning, and marketing. Locations can be on or near Route 66, provided they can illustrate a connection to the road’s history.

The current round is open from August 4-September 30
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Read More

Legends of Route 66
​Receives Designation

Season seven of Fast TV Network’s popular TV show Legends of Route 66 has been recommended by the U.S. Route 66 Centennial Commission as an Official Route 66 Centennial Project.

Pre-production has already been in progress for several months. Production begins May 1, 2025, and will continue throughout the summer. 

Read More
MORE NEWS

FEATURES

STORIES ABOUT ROUTE 66, ITS CULTURE, AND THE COMMUNITIES ALONG THE WAY
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Eating Dust​

By T. Lindsay Baker
​​Walkers, Runners, and Others on Foot along Highway 66 (Part 1)
Read More
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Eating Dust

By T. Lindsay Baker
​​Walkers, Runners, and Others on Foot along Highway 66 (Part 2)
Read More
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Route 66: The Neon Road

The 2003 Neon Restoration Story
There are nine new reasons to rediscover Route 66 in New Mexico. Nine vintage neon signs have been restored to their former brilliance.
Read More
MORE FEATURES
“You’ll experience a fascinating blend of three cultures, Native American, Spanish Colonial, and Western American. Beautifully rugged and endlessly engaging, New Mexico is like stepping into another land.”
iEXPLORE

ROUTE 66 CENTENNIAL EVENTS AND CALENDAR

FROM NOW THROUGH 2026, CONNECT WITH THE CENTENNIAL JOURNEY.
With so many events happening across the eight Route 66 states, the official Route 66 Centennial Commission has become a clearinghouse for all things centennial related. You can view many of the upcoming events directly from their website and calendar. Your one-stop source for Route 66 Centennial events and activities.

ROUTE 66 NEW MEXICO

TAKE A RIDE WITH FAST TV NETWORK ON ROUTR 66 IN NEW MEXICO
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NEW MEXICO ROUTE 66 ASSOCIATION
1415 Central Avenue NE
Albuquerque, New Mexico 87106 USA
[email protected]    |    Contact Us    |    Donate

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© 2025 New Mexico Route 66 Association — all rights reserved.

  • ABOUT
    • About >
      • eNewsletter
    • Leadership >
      • 2025 Call For Nominations
    • Committees
    • Roadside Attraction Sign Project
    • Grants
    • Preservation Projects >
      • Ambassador Program
      • Tucumcari Neon Repair
      • Tucumcari Updates
    • Heritage Awards >
      • Nominations Form
    • Donate
    • Contact
  • NEWS
  • FEATURES
  • MEMBERSHIP
    • Join or Renew
    • Magazine
  • TRAVEL / EVENTS
    • Calendar
    • Plan Your Trip
    • Business Directory
    • Route 66 Associations
    • Native American Communities
    • Motor Tour >
      • Gallery
  • CENTENNIAL
  • SHOP
    • Retail Shop
    • Wholesale Shop